Валоризация как сущность процесса концептуализации в критическом дискурсе

Abstract

The article is devoted to the study of the conceptualization process, which can be analyzed in two aspects of its manifestation - evolutionary and actual. The first one supposes the generation of concepts as cognitive units of collective knowledge, the second - the making of new meanings through inter-subject communication, or discourse. The second aspect can be determined as «discoursivisation». The analysis purpose consisted in detecting the ways of the meaning generation in discourse, the elements and circuits of this process. The studied texts are protocols of critical discussions, intended to clarifying some problem situation. Among the used methods there are conceptual analysis, content analysis, measuring of value meanings. The analysis revealed, that in the critical discourse the conceptualization process represents valorization - extraction of conceptual features and their leading to values. The main elements of valorization are evaluative operations. They are called evaluation and appreciation and denote the different vectors of reasoning: either on basis of objective characteristics of things, or subjective attitude towards them of the speaker. In the article, among the revealed ways of discoursivisation as the actual conceptualization there are given two cases: the causal chain and inductive-deductive construction of meaning. Both lead to forming a new attitude of the interlocutor towards well known thing, to giving them importance, and contribute the creation of new knoledge.