ПРОЕКТИРОВАНИЕ ПРЕДПРИНИМАТЕЛЬСКИХ СЕТЕЙ: ОЦЕНКА СЕТЕВОГО ПОТЕНЦИАЛА РЕГИОНА АРКТИЧЕСКОЙ ЗОНЫ РОССИЙСКОЙ ФЕДЕРАЦИИ

Abstract

The article establishes the relationship between the function of sustainable economic growth in the informational productivity paradigm, which is the basis of the knowledge economy, and the modern interpretation of the economic content of entrepreneurship, which made it possible to draw a conclusion about the system-forming role of entrepreneurship in the formation of new socio-economic relations.In this regard, a refined definition of entrepreneurship based on the distinctive characteristics of its economic content is given. It is concluded that the new properties of informational socio-economic relations, the complication of their configuration and giving entrepreneurship a system-forming role in the knowledge economy, actualize the need for the development of network forms of organizing entrepreneurial activity.Methodological approaches to assessing the usefulness of one or another partner in the process of forming an inter-organizational alliance have been determined. It is proposed in the process of designing entrepreneurial networks to select potential actors using the methodology for assessing the network entrepreneurial potential of socio-economic systems of various levels. The definition of the network entrepreneurial potential of the territory is given.A method for a comprehensive assessment of the network entrepreneurial potential of a territory on the basis of a model that integrates the network entrepreneurial potential of business, the network entrepreneurial potential of civil society, and the network entrepreneurial potential of public administration, has been developed. The article presents a comprehensive assessment of the network entrepreneurial potential of the complex socio-economic system of the territory of the Russian Arctic, carried out using the proposed method. The territories of the Russian Arctic, the most attractive for the formation of entrepreneurial networks, have been identified based on the results of a comprehensive assessment of entrepreneurial potential and entrepreneurial potential of business, civil society and government.