Abstract
One of the most significant problems of modern pedagogy is Bachelor of Economics (B. Ec.) training to entrepreneurship. This article examines to what extent this issue is studied in the Russian and foreign scientific literature; identifies the key-problems existing in the system of modern professional education in the field of the B. Ec. training to entrepreneurship. The definition of “entrepreneurial activity” is analyzed from the pedagogical, sociological and economic perspectives. The basic university-based means, methods and forms of the B. Ec. training to entrepreneurship are studied; the necessity of their use in the pedagogical training is substantiated. The research concerns the issue of activating innovation entrepreneurial activity of B. Ec. students. The research results aimed at identifying the entrepreneurial activity of students are described in detail. Based on the data studied, a model of optimal business interaction of B. Ec. students and university is presented. The article also provides practical recommendations directed at increasing the entrepreneurial activity of students at university
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