Abstract

Today, there is a considerable amount of scientific literature, which states that festival tourism is a promising type of tourism. The largest places for holding ethnic-style festivals are open-air museums (open-air museums), as well as smaller, but quite popular among fans of traditional cultural ceremonies, rural estates. Among the rich program offers, native manors offer visitors the organization of wedding events with Ukrainian traditional rites to order, and, larger in scale, foreign and domestic scanens hold annual wedding festivals. Wedding festivals have gained special development in the Kyiv region. However, other regions of Ukraine also have a rich cultural wedding ritual, which can be used to create new interesting mass tourist events in open-air museums and rural estates. Among such regions is Chernihiv Oblast, which has a rich historical and cultural heritage, including a unique wedding ceremony. Conventionally, it can be divided into several stages – pre-wedding, wedding and post-wedding.The pre-wedding cycle includes rites related to the consent of young people and their families for marriage: matchmaking or engagements. The actual wedding ritual also contains many interesting elements, for example, baking a korovai and «cones» decorating a «vil’tse» (wedding tree decorated with ribbons). These traditions still followed in the village of Stavyske in Chernihiv Oblast, and the natives of this village willingly return there to perform wedding in the traditional style, as their ancestors once did. Using open-air museums and village estates in ethno-festival tourism of wedding traditions and ceremonies of Chernihiv Oblast can attract tourists, popularize the cultural heritage of the Ukrainian people, and contribute to the economic revival of Ukrainian villages.

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